Design Research for Service Innovation

Our creative research projects connect organisations with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their customers and their business. Our projects generate rich, visually illustrated and engaging materials, that bring real people into the heart of service innovation processes.

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Services

Global Design Research

Being known as a world-class specialist in Design Research (short for ‘design-led customer research’), many of our clients have asked us to deliver this kind of research on an international…
International Focus
Themes

International Focus

Deeper insights into contemporary consumer behaviour can be obtained by working within a global context – behavioural drivers can be more accurately documented when local cultural factors…
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Thoughts

Lead… and let go

In our projects we often help clients to innovate by doing design research together. This usually includes qualitative research and co-creation sessions, in which we aim to involve people from…
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Publications

DIY Toolkit

Initiated by Nesta and made possible by The Rockefeller Foundation, STBY and Quicksand have edited and designed the DIY Toolkit. DIY stands for ’Development Impact and You’. The toolkit is primarily meant for practitioners in international development.....